Visualisation for the animation through sketches
We follow the famous soccer player Messi getting to know live and work through the eyes of a female textile worker in Bangladesh, thus getting a new perspective on things. In the end the character of Messi fights for the rights of the workers too.
Different designs und layouts for the 2D animations.
The booklet »Moral im Abseits« (Moral in an offside position) serves as additional information tool for the campaign. We contributed the cover design and two sides illustrations for each chapter.